Leo Burnett se quedó con el Grand Effie 2008

Grand Effie: Nintendo, de Leo Burnett Usa. Golin Harris. Starcom Worldwide  para  Nintendo Of America, Wii Would Like To Play.

African-American

Plata: Vaseline, de Bartle Bogle Hegarty. Mindshare. Colangelo. M Booth para Unilever, Skinvoice.

Agricultural / Industrial / Building

Bronce: Integrity Windows and Doors, de Martin Williams Advertising para Integrity Windows And Doors, New Product Development Lab.

Plata: Sheetrock, de HSR Business To Business para USG Corporation, Down With Dust.

Automotive, Related Products & Services

Plata: BP, de Ogilvy & Mather. Mindshare. Millward Brown, Mekanism para BP, Helios Power.

Bronce: Goodyear Tire & Rubber, de McCann Erickson. MPG. Hitchcock. Fleming And Associates, Coyne Public Relations, Wunderman para Goodyear Tire& Rubber Co., Get There.

Automotive, Vehicles
Oro: Toyota, de Saatchi & Saatchi Los Angeles para Toyota Motor Sales, Tundra Launch.

Plata: Nissan North America, de The TRUE Agency. GTM, Black Rock Digital para Nissan North America, Nissan Altima ‘Keys´.

Plata: Southern California. Honda Dealers Assn, de Secret Weapon Marketing. Horizon Media. Kurent, Inc. para  Southern California Dealers Assn, Helpful.

Beauty Products & Services

Plata: Vaseline, de Bartle Bogle Hegarty. Mindshare. Colangelo, INtegrated Marketing

Solutions, OgilvyHealth para Unilever, Keeping Skin Amazing.

Bronce: Max Factor, de Grey Worldwide. Starcom Mediavest Group. IMC2, Marina Maher Communications, Alliance para  Procter & Gamble, Makeup As Fashion!

Bronce: Suave, de Ogilvy & Mather, Chicago. Ogilvy One, Chicago. Mindshare, Chicago,Ogilvy Action, Chicago. Weber Shandwick, Chicago para  Unilever North America, Beauty Wake-Up Call.

Beverages, Non-Alcohol

Plata: V8, de Y&R New York. G2 Interactive. Mediaedge:Cia,. Weber Shandwick para  Campbell Soup Company, Bop – Could’ve Had a V8.

Bronce: Diet Pepsi Max, de BBDO. OMD. Tribal DDB, Tracylocke para  Pepsi,  Wake Up People.

Bronce: Nurture, de The Johnson Group para  Mayfield Dairy Farms, Nurture Milk Launch Campaign

Beverages, Alcohol

Oro: Carlo Rossi Vineyards, de Cole & Weber United. Western Neon (Fabricator), Maxwell Pr para  E&J Gallo Winery, Jug Simple Integrated Campaign.

Plata: Rolling Rock, de Goodby, Silverstein & Partners para Anheuser-Busch Companies, Inc., Ron Stablehorn.

Plata: Svedka, de Spirits Marque One In-House. Amalgamated NYC para Spirits Marque One, LLC, Voted #1 Vodka Of 2033

Breakfast Foods

Oro: Kellogg’s Rice Krispies, de Leo Burnett. Starcom Usa. Relay Worldwide, Biggs|Gillmore Communications para  Kellogg, Childhood Is Calling.

Plata: Raisin Bran Crunch, de Leo Burnett Usa. Starcom Usa para Kellogg, What’s Yours?

Children’s Products & Services

Oro: Fisher-Price, de Draftfcb. Freeman Public Relations. Eric Mower And Associates para Fisher-Price Friends, Best Kept Secret.

Computer Hardware

Oro: Hewlett Packard, de Goodby, Silverstein & Partners. Zenith Optimedia para  Hewlett Packard, The Computer Is Personal Again.

Computer Software
Oro: Adobe, de Goodby, Silverstein & Partners para Adobe Systems, Creative License.

Consumer Electronics

Oro: Sony Bravia, de Mckinney para Sony Electronics, Inc., The World’s First Television For Men And Women.

Bronce: Canon, de Grey New York para Canon Usa, Shoot Like a Pro.

Corporate Reputation / Image / Identity

Oro: The Dow Chemical Company, de Draftfcb Chicago. Initiative Media para The Dow Chemical Company, The Human Element.

Plata: Cisco, de Ogilvy & Mather. Mindshare. M80, Neo para Cisco Systems, Welcome To The Human Network

Culture & The Arts

Oro: Cuttin’ Up At The Alliance Theatre, de BBDO Atlanta para The Alliance Theatre, The Afro Pick Campaign.

Bronce: Basilica Of Saint Mary’s, de Olson para Basilica Of Saint Mary, It’s A Sign.

David Vs. Goliath

Oro: Mcdonald’s Of Western Washington, de DDB, Seatle. OMD, Seattle para  Mcdonald’s Usa, LLC Northwest Region, Piping Cold.

Plata: Alltel Wireless, de Campbell-Ewald. The Martin Agency para Alltel Wireless, Chad & The Sales Guys
Plata: Truth, de Arnold. Crispin Porter + Bogusky. Media Head. GTM para American Legacy Foundation, Truth Vs. Big Tobacco.

Bronce: Chemistry.Com, de Hanft Raboy and Partners para Chemistry.Com, Come As You Are

Delivery Systems & Products

Oro: Ups, The Martin Agency. IQ Interactive para  Ups, Whiteboard.

Entertainment / Sporting Events

Oro: Espn, de Wieden + Kennedy para  Espn, Is It Monday Yet?

Bronce: Frito-Lay, de OMD. TPN. Millsport, Goodby, Silverstein & Partners, Ketchum para  Frito-Lay, Crash The Super Bowl

Fashion / Style

Plata: Diamond Trading Company, de JWT. Mindshare. RMG Connect para Debeers Group Marketing, Say Everything Without Saying A Word

Bronce: Crocs, Timezoneone. Zimmerman para Crocs, Take A Closer Look

Fast Food / Casual Dining / Restaurants

Oro: Jack In The Box, de Secret Weapon Marketing. Horizon Media, Inc. para Jack In The Box, Sirloin Vs. Angus.

Plata: Mcdonald’s Of Western Washington, de DDB, Seatle. OMD, Seattle para  Mcdonald’s Usa, Llc Northwest Region, Piping Cold.

Bronce: Domino’s, de JWT. JWT/Mindshare. Momentum Worldwide para Domino’s Pizza, The Anything Goes Deal

Financial Services: Cards

Oro: American Express, de Digitas. Mindshare. Ogilvy & Mather, Endeavor para  American Express, The Members Project

Financial Services: Products / Services

Oro: State Farm, de DDB. Tribal DDB East. OMD para State Farm Insurance, Now What?

Global

Oro: Vaseline, de Bartle Bogle Hegarty. Mindshare. Colangelo, M Booth para Unilever, Keeping Skin Amazing.

Plata: Dove, de Ogilvy & Mather. Edelman GMBH. Mindshare para Unilever, Pro-Age
Bronce: Kellogg’s Special K, de JWT. Cheetham Bell JWT, Mindshare. K Agency para Kellogg Company, Drop A Jeans Size Challenge.

Government / Institutional / Recruitment

Oro: University Of Minnesota, de Olson para University Of Minnesota, University Relations, Driven To Discover.

Plata: Southern Nevada Water Authority, de R&R Partners para Southern Nevada Water Authority, Compliance 2007.
Bronce: New Orleans Recovery School District, de Peter A. Mayer Advertising Inc. para  New Orleans Recovery School District, Why You Teach.

Green

Oro: GE, de BBDO New York.  AMV BBDO. OMD. Stinson Partners, Syrup para GE, Ecomagination Round 2.

Plata: Wal-Mart, de Saatchi & Saatchi S para Wal-Mart Stores, Inc. Psp 2007: Personal, Sustainability Project.
Bronce: Hsbc, de JWT. RMG Connect. GroupM. Uniworld Group, Kang & Lee para  Hsbc, There’s No Small Change.

Healthcare Otc

Bronce: Crest, de Saatch & Saatchi. SMG United. Devries Public Relations, Deskey, Medicus NY para Procter & Gamble, Protect The Areas Dentists Check Most.

Healthcare Rx
Bronce: Juvéderm, de Grey. Mediacom. G2, Pacific Communications para Allergan, Inc., Parentheses.

Healthcare Products & Services

Plata: Oakwood Healthcare System, de JWT Team Detroit. Mindshare Team Detroit para Oakwood, A Marketing Emergency.
Bronce: ThemaCare, de Publicis Usa. Bridge Worldwide. SMG/Mediavest. Devries Public Relations, Kirt Gunn & Associates para  Procter & Gamble, Men With Cramps.

Hispanic

Plata: The Beef Checkoff, de Heilbrice Marketing Communications para The Beef Checkoff, Hispanic Beef Retail Toolkit.

Plata: Toyota Motor Sales, de Conill Advertising para Toyota Motor Sales, Tundrazo.

Household Furnishings & Appliances

Bronce: InSinkErator, de Cramer-Krasselt para  Insinkerator, Grind More. Hear Less.

Household Supplies & Services

Oro: Kleenex, de JWT. Mindshare. GMR, Ketchum para Kimberly-Clark, Let It Out.

Internet Products & Services
Bronce: Ancestry.Com, de Mullen Advertising. Coltrin para Ancestry.Com, Your Family History Awaits.

Leisure Products

Plata: Nike Bauer, de Olson para Nike Bauer Jockey, Crazy Love.

Plata: Polaris, de Mckinney para Polaris Industries, Duel.

Bronce: Hallmark, de Leo Burnett. Starcom Worldwide. Kicking Cow Promotions, Inc., Fleish-Man-Hillard, Hallmark Design Studio para Hallmark Cards, Inc., Amplified Experiences: Cards With Sound.

Media Companies

Plata: Discovery Channel, de PHD. Crew Creative para Discovery Communications, Planet Earth.

Media Idea

Oro: Keep A Child Alive, de Anomaly Communications para Keep A Child Alive, Kca’s Media Ambush Of The Iphone Launch.

Plata: The North Face, de DDB, Seattle. OMD, Seattle. Fluid Inc. para The North Face, Marathons Are...Cute
Bronce: IBM Corporation, de Ogilvy & Mather. Mindshare para Ibm Corporation, Stories Of Innovation.

New Product or Service

Oro: Nintendo, de Leo Burnett Usa. Golin Harris. Starcom Worldwide  para  Nintendo Of America, Wii Would Like To Play.

Plata: The North Face, de DDB, Seattle. OMD, Seattle. Fluid Inc. para The North Face, Marathons Are...Cute.

Bronce: Inspired By... The Bible Experience, de Zondervan Marketing Group. Deodandum. BTB Communications, Lambert Edwards & Assoc., Hanon Mckendry para Inspired By Media Group, The Bible Has A Voice [Listen].

Bronce: Valspar, de Euro RSGC Chicago. Mpg/Media Contacts. Leo J. Shapiro, Iconnicholson, Peppercom para Valspar, Missing Chip Campaign.

Non-Profit / Pro-Bono / Public Service

Oro: Keep A Child Alive, de Anomaly Communications para Keep A Child Alive, Kca’s Media Ambush Of The Iphone Launch.

Oro: Rage Against The Haze [Sc Dhec], de Brains On Fire para Sc Department Of Environmental Health & Control, Rage Against The Haze: The Movement.

Plata: Truth, de Arnold Crispin Porter + Bogusky. Media Head. GTM para American Legacy Foundation, Infect Truth.

Bronce: Autism Speaks, de BBDO New York. The Advertisng Council para Autism Speaks, ‘Odds’ Campaign.

Packaged Food

Oro: Hellmann’s, de Ogilvy & Mather. Mindshare. Ogilvy Pr, Ryan Idirect, Embassy Row para Unilever, It’s Time For Real.

Plata: Gerber Graduates, de Draftfcb. Mindshare. Zipatoni para Gerber, Wobbly World.

Bronce: Jennie-O Turkey Store, de BBDO Minneapolis. PHD para Jennie-O Turkey Store, Look At Turkey Now.

Renaissance

Oro: Doritos, de Goodby, Silverstein & Partners The Marketing Arm. OMD. Ketchum, TPN para  Frito-Lay, Snack Strong Productions.

Oro: Ocean Spray, de Arnold. Zenith. Weber Shandwick, Connelly & Partners para Ocean Spray Cranberries, Inc., Straight From The Bog.

Plata: Perrier, de Ogilvy & Mather. Zenith Optimedia. Ogilvy Action para Nestle Waters North America, IER.

Bronce: Wii, de Starcom Worldwide. Leo Burnett para Nintendo Of America, Wii Launch.

Retail

Plata: 7-Eleven , de Tracylocke. Freshworks: Integer, PHD, TPN para 7-Eleven, D’oh Thank Heaven: Simpsons Kwik-E-Mart.

Small Budgets

Oro: Msnbc.Com, de Ss+K. Beam, Media Kitchen, Fuel Industries para Msnbc.Com, A Fuller Spectrum Of News.

Plata: United States Postal Inspection Service, de Campbell-Ewald para United States Postal Inspection Service, 2 Smrt 4u Internet Safety Campaign.

Snacks / Desserts / Confections

Oro: Stride, de JWT. Mediaedge:Cia. Gold N Fish para Cadbury Adams, Good For You Bad For Us

Plata: Jack Link’s Beef Jerky, de Carmichael Lynch. Xylem Cci para Jack Link’s Beef Jerky, Messin With Sasquatch.

Sustained Success

Oro: Energizar, de Tbwa\Chiat\Day. Blick And Staff. Phd para Energizer Holdings, Inc., Energizer Bunny.

Plata: Orbit, de Energy BBDO. Mindshare para WM. Wrigley Jr. Company, No Matter What.

Bronce: The Milk Processor Education Program, de Lowe Worldwide para Milk Processor Education Program, The Milk Mustache Campaign.

Bronce: Olive Garden, de Grey New York. Mediacom GroupM. Olive Garden, Hospitaliano.

Telecom Services

Bronce: Alltel Wireless, de Campbell-Ewald. The Martin Agency para Alltel Wireless, Chad & The Sales Guys.

Transportation

Plata: Frontier Airlines, de Grey Worldwide para Frontier Airlines, Denver’s Favorite Animal.

Travel / Tourism / Destination

Plata: BMW Of North America, de Gsd&M’s Idea City. Juxt Interactive para BMW Of North America, Relearn To Drive.